Must Haves: Best in Beauty

In my twenty four years of living, there has been no shortage of beauty trials. Although I have had experiences with the good, the bad and the ugly (I will never make blue eyeshadow work), I am grateful to have fine-tuned my beauty routine, to something I'm proud of. In regards to my hair, I … Continue reading Must Haves: Best in Beauty


We’ll have you saying “Oh la la!” Ciaté Nail Varnish: Upcoming North America Trend of 2013

Working for a beauty distributor has its benefits; the first came this past week. After sitting down with my supervisor to discuss projects and logistics, I was graciously given the European Ciaté breast cancer varnish duo. The lovely pinks (which are pictured below) dance hand in hand to create a perfect manicure. They can easily … Continue reading We’ll have you saying “Oh la la!” Ciaté Nail Varnish: Upcoming North America Trend of 2013

Do what you love, and love what you do

Cliché, trite, stale phrase, isn’t it? But it’s truer than belief, especially when you work as a social media specialist, providing recommendations to business owners, presidents and CEOs. Mind you, I am still an undergraduate student and being a student often conjures up a few specific visuals: dead-end job and being bored out of your … Continue reading Do what you love, and love what you do

Fashion Magazine’s Social Media Success

Spend a week following the Twitter feed of an organization you are interested in. Why is marketing communications using social media different than ‘traditional’ communication? Is the organization you followed using social media effectively? Why or why not? What might you do differently? Let’s be honest. Many women dream of one day being employed by … Continue reading Fashion Magazine’s Social Media Success

Guest Blogger: Justine Cooper

This week calls for a special treat! I was told to do the following. Connect with another blogger. The blogger can be someone from our class, but it doesn’t have to be. Share your favourite post from this term with them, and post their favourite post to your blog. Make it very clear that the post … Continue reading Guest Blogger: Justine Cooper